DESCRIPTION

Production Haus partnered with Van Heusen, a globally renowned clothing brand, to create a high-end sportswear commercial for their latest line, VH FLEX. Designed to showcase sophistication, innovation, and performance, the campaign embodied the premium, business-oriented aesthetic that Van Heusen is known for.

Filmed over an intensive two-day shoot in London, the production made full use of the city’s diverse landscape—from the sleek streets of the financial district to serene parks and iconic landmarks. Each location was carefully chosen to reflect the versatility, elegance, and functionality of VH FLEX, reinforcing its appeal to modern professionals who demand both style and performance.

At Production Haus, we specialise in delivering cinematic, brand-defining content, ensuring that every frame of this commercial aligned seamlessly with Van Heusen’s vision and global reputation for quality.

WHAT DID WE DO?

Managed the entire production process, from scripting and storyboarding to final delivery.

Developed a visual narrative that blended style, innovation, and sophistication, in line with Van Heusen’s premium brand image.

Filmed on location in London, utilising a mix of historic charm and modern architecture to elevate the commercial’s aesthetic.

Employed state-of-the-art equipment and advanced filming techniques, ensuring a polished, high-end look.

Captured dynamic action shots that highlighted both the functionality and elegance of the VH FLEX sportswear line.

Led a seamless post-production process, including high-quality editing, sound design, and precise color grading, to deliver a refined, impactful final product.

Collaborated closely with Van Heusen throughout every stage to ensure the campaign aligned with their global branding strategy.